[News Culture] Coupang Play’s “JUST MAKEUP” is returning for a second season with 60 makeup artists competing across a new set of challenges.
The lineup includes veteran artists, working professionals, younger beauty creators and contestants from overseas. As in the first season, the competition is decided by the work produced in each round rather than by reputation or career seniority.
Season 1 spent five consecutive weeks at No. 1 among Coupang Play’s most popular titles and ranked first in entertainment-program viewer satisfaction in a Consumer Insight survey. It also entered streaming top 10 charts in seven countries and held an IMDb rating of 8.5.
Several of its best-known missions drew on subjects well beyond everyday beauty makeup. Contestants worked with themes including “Red Horse,” “Kamadenu,” “Mermaid Hunting” and K-pop stage makeup, producing looks inspired by painting, literature, fashion and performance.
The show also followed how individual artists approached each assignment, from their initial concept to the choices they made once the work began. That gave the first season as much interest in process and personal style as in the final reveal.
The Season 2 teaser poster shows 60 models lined up behind rows of makeup stations. The poster also identifies the show as a makeup survival series from the production company behind “Culinary Class Wars.”
This season again mixes established names with less familiar faces. Professional makeup artists, younger creators and international contestants will compete in the same field, setting up matchups across different generations and working styles.
The teaser trailer moves rapidly through bold colors, graphic lines and sculptural looks, suggesting a broader range of visual styles than the first season.
Faces shift from polished beauty work to theatrical and highly conceptual designs, with contestants shown building distinct looks through color, texture and form.
Season 2 will retain the 60-person competition while introducing a new group of artists and a fresh set of missions. The first season’s mix of technical skill, individual style and large visual concepts remains at the center of the format.
“JUST MAKEUP” Season 2 premieres Nov. 27 at 5 p.m. KST on Coupang Play.
Reported by News Culture M.J._mj94070777@nc.press
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