Stray Kids dominate global platforms, 'Back Door' music video surpasses 400 million views... "Proving global power with 1.2 billion streams in the U.S."

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2022.08.01 00:00 기준

Stray Kids dominate global platforms, 'Back Door' music video surpasses 400 million views... "Proving global power with 1.2 billion streams in the U.S."

메디먼트뉴스 2026-03-09 14:56:24 신고

 

Group Stray Kids is solidifying its status as a K-pop powerhouse by achieving overwhelming results on YouTube and various global platforms.

On the morning of the 8th, the music video for 'Back Door', the title track of Stray Kids' first full-length repackage album 'IN生' (IN LIFE) released in September 2020, surpassed 400 million views on YouTube. With this, Stray Kids now has its third music video with 400 million views, following 'God's Menu' and 'Thunderous'. This is the result of a combination of sensational music produced by the team's producing unit 3RACHA, powerful performance, and fresh visual direction.

The performance in the global music streaming market is also remarkable. According to Luminate, an entertainment data collection media, Stray Kids recorded 1.2 billion on-demand streams in the U.S. in 2025. This index represents the number of times users directly selected and played songs, proving once again that Stray Kids is the K-pop artist with the highest loyalty in the North American market.

In addition, Stray Kids ranked second in the 'Global Album Sales Chart', the highest for a K-pop artist, with their fourth full-length album 'KARMA' in the International Federation of the Phonographic Industry (IFPI) 2025 annual global chart. In particular, they showed their strength by being the only K-pop artist to enter the top 10 on the 'Global Artist Chart' and 'Global Album Chart'. Thanks to these achievements, they were nominated for the 'K-pop Group of the Year' category at the 2026 iHeartRadio Music Awards to be held in March, succeeding in being nominated for three consecutive years.

Stray Kids, who continue their unstoppable journey on the world stage, will hold their sixth official fan meeting 'Stray Kids 6TH FANMEETING "STAY in Our Little House"' at the INSPIRE Arena in Incheon on March 28th, 29th, April 4th, and 5th. Through this fan meeting, they plan to communicate directly with domestic and international fans and continue the heat as a global trend.

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