ALLDAY PROJECT Teams With PUBG: Battlegrounds on New Track "I DON'T BARGAIN"

Group ALLDAY PROJECT has joined forces with the globally popular game PUBG: Battlegrounds, unveiling the collaboration track "I DON'T BARGAIN."

According to The Black Label on March 10, the song was released to commemorate the ninth anniversary of PUBG: Battlegrounds.

Photo by Krafton.

"I DON'T BARGAIN" interprets the defining themes of survival and the underdog spirit associated with PUBG: Battlegrounds through a musical narrative. Producer Vince and members of ALLDAY PROJECT participated directly in writing the lyrics, adding authenticity to the track.

The music video intercuts dynamic performance scenes with battle-inspired visuals set on a battlefield, visually amplifying the song’s uncompromising attitude toward victory.

The collaboration has drawn attention as a meeting between ALLDAY PROJECT, a group gaining strong buzz among the MZ generation, and PUBG: Battlegrounds, which continues to maintain global popularity.

The Black Label, known for producing global hits including "Golden" from "K-Pop Demon Hunters," handled the production of the track. The project combines PUBG’s expansive universe with contemporary musical sensibilities, highlighting strong global synergy.

The collaboration track "I DON'T BARGAIN" by ALLDAY PROJECT and PUBG: Battlegrounds is now available on major streaming platforms.

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